Про менеджмент и креативность

[vit_r]

“Xerox had been infested by a bunch of spreadsheet experts who thought you could decide every product based on metrics. Unfortunately, creativity wasn’t on a metric.”

Gary Starkweather

“When you have a bunch of smart people with a broad enough charter, you will always get something good out of it,” Nathan Myhrvold, formerly a senior executive at Microsoft, argues. “It’s one of the best investments you could possibly make—but only if you chose to value it in terms of successes. If you chose to evaluate it in terms of how many times you failed, or times you could have succeeded and didn’t, then you are bound to be unhappy. Innovation is an unruly thing. There will be some ideas that don’t get caught in your cup. But that’s not what the game is about. The game is what you catch, not what you spill.”

Creation Myth. Xerox PARC, Apple, and the truth about innovation. by Malcolm Gladwell